Indonesia
Signing Ceremony Technical Arrangements SIPPO Phase 3 between SIPPO and BSOs
Semester 2 of 2026 marks a very important time as Swisscontact/SIPPO finally signed the Technical Arrangement with all Business Support Organizations (BSOs) to strengthen the partnership in the implementation of SIPPO Phase 3. The Technical Arrangement was focusing on the capacity development for professional export promotion services, as an operational document of the Memorandum of Understanding between the Government of Indonesia and the Government of Switzerland.
All SIPPO Technical Arrangements for the implementation of Phase 3 are finally signed in the second semester of year 2026. Starting from 1st January 2026, SIPPO in Indonesia is entering the Phase 3 program which will run until December 2029. In this new phase, SIPPO will continue to support Business Support Organizations (BSOs) and while also expanding the engagement with other key market actors to strengthen the Indonesia’s export ecosystems. Hence, this Technical Arrangement aims to improve the quality of export promotion services, increase the quantity of the export promotion, and ensure inclusivity of the export promotion services being delivered by the BSOs to export-oriented companies.
First, on 27 August 2026, Swisscontact/SIPPO signed the Technical Arrangement with the Ministry of Marine Affairs and Fisheries (MMAF), represented by the Secretary and Ad Interim of Director General of Product Competitiveness, Mr. Machmud. Followed up with a signing ceremony during Trade Expo Indonesia 2026 on 16 October 2026, a Technical Arrangement signing with the Ministry of Trade (MoT), represented by the Director of Manufactured Products Export Development, Mr. Deden Muhammad FS, and the Ministry of Micro, Small, and Medium Enterprises (MoMSME) represented by the Assistant Deputy of Market Expansion for Medium Enterprises, Mr. Harun Adama Sume.
The signing ceremony was attended by Swisscontact Indonesia Country Representative, Mr. Daniel Weibel, witnessed by Deputy Head of Swiss Economic Cooperation and Development, Embassy of Switzerland in Indonesia, Mr. Martoni Ariadirja and Country Representative SIPPO Indonesia, Mr. Aris Darujo, in Jakarta.
As for MMAF, Mr. Machmud, emphasized that besides food security, increment on the export volume and export value still becomes one of the main priorities of the national government, especially under MMAF. Therefore, it is hoped that through this partnership, SIPPO can support the Business Support Organizations in optimizing the existing domestic supply chains and further support its export promotion to the global markets, including the Swiss market, through various channels.
Mr. Deden Muhammad, from MoT, on the other hand, hoped that the partnership with SIPPO can continue to strengthen the market intelligence, commercial mission, and promoting sustainability and technology. Furthermore, Mr. Deden specifically mentioned to get more support and training on EU Ecodesign for Sustainable Products Regulation (ESPR) to increase the competitiveness of furniture sector in Indonesia.
Last but not least, Mr. Harun from the Ministry of Micro, Small and Medium Enterprises (MoMSME) expressed his appreciation for the collaboration with SIPPO in supporting Indonesian SMEs' efforts to access international markets. Looking ahead, he expressed hope that opportunities for continued collaboration and support could be explored in various forms, enabling BSOs and Indonesian SMEs to further strengthen their export competitiveness in the global market.
Deputy Head of Swiss Economic Cooperation and Development, Embassy of Switzerland in Indonesia, Mr. Martoni Ariadirja, mentioned that this signing should be seen as a formal commitment from SECO to support the export promotion of Fish and Seafood sector in Indonesia. “This event marks as an important momentum in approaching the 75th years of special diplomatic cooperation between the Government of Indonesia and Government of Switzerland, next year. SIPPO is known as one of the flagship projects in SECO which can provides exemplary project being rolled out in eleven countries to support trade promotion to Swiss market”.
It is hoped that through this arrangement, SIPPO can strengthen the partnership and commitment to work hand in hand with all BSOs to promote Indonesian products, enhance the market access services, strengthen the market intelligence efforts, broaden our networks, and ensure that export-oriented companies supported in the program will gain stronger credibility in international markets.
